What you CAN do about the economy!
Think Positive – Keeping a positive attitude during this economic downturn can be a challenge, but look for the silver lining. If sales are slow, rather than whine about it, look for new opportunities. Are there market segments you can … Continue reading
Finding the Fourth Leaf
I found a four leaf clover today in my yard today It had one leaf missing off it. but that was ok —-Todd Snider This is what I call an optimist or a person who sees the brighter side of … Continue reading
Put Your Marketing Plan to the Test
Is your marketing plan geared towards results? Take this quick test to see if it holds up to the six factors that drive results. 1. Does your plan include a clear vision with clear goals? 2. Is your plan specific? … Continue reading
Writing For Results
Anyone can write to sell, but thousands of dollars are wasted every year on well written marketing materials that look nice…but don’t sell. Before you write an ad, brochure, or anything else, use this checklist to make sure you’re writing … Continue reading
What Is Your Web Site Asking For?
Here’s a quick step you can take to increase the effectiveness of your web site: ask customers to do something. While marketing on your Web site should begin with a full description of what your business offers, it should not … Continue reading
4 Ways to Save Money on Your Printing
In today’s economic climate, we’re all looking for ways to stretch our dollar. Here are four tips to help you save money on your printing: 1. Ink – Reduce the number of ink colors you use. Many clients print their … Continue reading
