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Social Media Etiquette: The Common Sense That Isn’t Common

It’s no mistake that the internet is flooded with articles on professional etiquette. Doesn’t everybody know online etiquette? Isn’t in common sense? Well, if you’ve ever been stuck in traffic or stood in line at the store, you’ll know how … Continue reading

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Letterpress V Digital: Which is Right for You?

The options seem endless when you’re tackling a print job for your business. Maybe you need new business cards, a flier for an event you’re hosting, or a catalog your company needs to display your new line of products. You’re facing … Continue reading

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Endless Summer: Life’s a Beach When You Network with Customers

Running a business is overwhelming and sometimes your priorities will get lost. Your focus may be split up into many different trajectories and your booming success might turn into a floundering failure. What could possibly throw off your A-game like … Continue reading

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How to Throw a Contest for Your Business on Social Media

If your business is trying to engage a large number of people, and quickly, there is no better way to do so than with a contest. Social media is a great platform on which to do so and can seriously … Continue reading

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Finding Harmony Between a Business Name and a Business Look

A business’s success is created, nurtured, and maintained by a variety of factors, but the initial spark of progress begins with a name. The title and tagline of a company will make or break an initial customer interaction. A name … Continue reading

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Automating your Posts and Managing Your Real Time Feed

A company has to actively network to survive the competitive modern business world. You can’t have your finger on the pulse of cutting edge trends and popular fads unless you are engaged with your customers and willing to participate on … Continue reading

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How to Use Hashtags Without Spamming Your Followers

Hashtags are extremely helpful and interesting parts of contemporary written language. The phenomenon originated in 2007 when the mobile app Twitter imposed the use of hashtags to identify and group topics. The trend has now taken social media by fire. … Continue reading

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Current Business Trends: How to Create Specialty Products

Staying on top of marketing trends is very important in order to maintain a successful business. Your job is to understand what your customers want and how they will react to fresh ideas. Staying innovative while remaining connected to your … Continue reading

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On the Edge of Their Seats: Tailored Blogging for a Business Audience

Every business deserves a great blog. Whether a human rights organization, a local pizzeria, or an independent dog clothing company, each business should have a website chock full of personalized information and content. As an owner or social media coordinator, … Continue reading

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SEO and Video: A Perfect Marriage

The struggle to gain successful search engine optimization (SEO) is a never ending battle. The game is constantly changing with new technology, the rise and fall of trendy websites, and annual algorithm updates by Google and other search sites. Businesses … Continue reading

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