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SEO or Paid Advertising?

SEO is a component of your business that you can choose to work on. While SEO is a natural part of your presence online, it is a conscious choice to improve your rankings and successes with search engine optimization with … Continue reading

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Strategizing Analytics with Coupons and Specials

If you have stepped in to the analytics game a little late, it may be difficult to understand the information. While it’s easy to monitor the status quo and see what trends keep on trending in your business, it might … Continue reading

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Client Focus: Summerfield Waldorf School

Summerfield Waldorf School and Farm is a unique learning experience for children and parents alike. Nestled in Sonoma County, this is an environment that focuses on the individuality of each student to help them grow into their own strong personality. … Continue reading

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Optimizing the Photography on Your Website

Image is everything and it is especially important to have a good look for your business’s website. There are many factors that should influence your choice of photographs and pictures on your site. By keeping your eyes open for the … Continue reading

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How to Avoid Spamming with Newsletters

While newsletters are crucial to a business’s success, it is often a tricky area to make or break a customer relationship. The content, frequency, and persistence are elements that bend and shape the perception of your company’s image. It is … Continue reading

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Video Trending for 2015 Marketing

Videos are becoming the most talked about marketing plan for businesses in all fields. Many customers are now viewing content solely through smartphones and tablets, which creates a need for attention grabbing ads. Videos, even short ones, are the perfect … Continue reading

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Client Focus: Not Yer Momma’s Granola

Not Yer Momma’s Granola is an incredibly delicious treat that is sweeping the Sonoma County food festivals for years and winning all the best prizes for homemade granola. This business is becoming the sweetheart of the North Bay and is … Continue reading

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Experience Success With Quieter Modern Marketing

Trends are changing to a slower paced society as businesses see customers shying away from instant information. With smartphones giving instant updates 24/7 and every article containing multiple links and videos within its contents, there is a backlash against the … Continue reading

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Stay Active Online By Following the Trends

Businesses engaged with social media should always maintain a high level of activity. Getting exposure is important to reach your clients and customers, not only showcasing your new products but also communicating honestly and positively with your followers. Being present, … Continue reading

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Thanksgiving and Small Business Saturday

Happy Thanksgiving everyone! Here at Ajalon Print & Web we’re hoping you are spending this classic American holiday with the friends and family you hold dear. Thanksgiving is all about enjoying those you love, sharing your time and affection with … Continue reading

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