The Number One Question to Ask Every Web Designer
The Pain of a Website That Isn’t Working for You What can a business in Sonoma County do when their website is not up and working for them? I have been talking to business owners about their websites and I … Continue reading
Pretty But Broke, The Truth about Websites
Having a good looking website is a little better than nothing, but what you really need is a site that will do the heavy lifting of bringing in more business, not just look pretty. All businesses, whether in Santa Rosa … Continue reading
Event Marketing Materials–Messages that Matter
When you are planning an event, or have a program to present, it is important that you meet your goals and communicate effectively. Ajalon can help with any aspect of what you need, whether it is with posters, banners, … Continue reading
Marketing, Making Money and Mass Media
Most of us got into business because we loved doing something and thought it would be cool to make a living doing it. Michael Gerber, who used to live right here in Santa Rosa, called this an entrepreneurial seizure. It … Continue reading
Business Builders for Doctors and Dentists
There are some marketing materials that are particularly appropriate for doctors and dentists. These are referral forms or pads, practice brochures and welcome packets. Ajalon has been providing these for medical and dental professionals in Sonoma County for over 50 … Continue reading
Notepads
Notepads are one of the most versatile and appreciated marketing pieces that people can receive. Everybody, it seems, likes to have some paper on which to write things down. I was on a hike the other day in Santa Rosa … Continue reading
Labels
Labels are almost a non-ending category. Labels actually seem to have more applications than the rest of the printing industry put together. Here in Santa Rosa, centered in the great wine country of Sonoma County, we easily think of wine … Continue reading
Black and White and Color Copies
We used to have a copy center in downtown Santa Rosa and before that we were the Ajalon Lettershop in Sebastopol. We migrated from letterpress printing to offset printing and into the copying business. We still do all those things, … Continue reading
Books, Biographies and Manuals
It used to be that books were something that big, mega sized companies published and the rest of us bought in bookstores. But that is no more. Ajalon Printing & Design has printed as few as 20 books for a … Continue reading
Catalogs Catch Consumers
Consumers have not given up their long time affair with catalogs. Just today, a Santa Rosa business owner came by to have me drill holes in a catalog he had just received so that he could put it in his … Continue reading
